Allen Schwartz Opens In-Store Shop at The Shoe Box
SCHWARTZ’S LATEST: Allen Schwartz has opened an in-store shop within The Shoe Box at 1277 Third Avenue in New York.
The 2,000-square-foot Shoe Box will carry the full Allen Schwartz collection, including pants, duster jackets, cocktail dresses and tops in a 40-square-foot area positioned at the front of the store.
“The Shoe Box presented us with the opportunity to showcase our new brand as a full collection with the idea of a shop-in-shop in their newest Upper East Side location,” said Nina Ginsberg Lohan, sales director of Allen Schwartz.
“We don’t have a New York retail store, and he [Allen Schwartz] saw this as an opportunity to have a flagship space while partnering with a renown retailer like The Shoe Box, which has been in businesses for 63 years.”
The Shoe Box has 15 stores in such areas as Murray Hill and the Flatiron District in New York, as well as on Long Island, in Florida, California, Georgia, North Carolina and Virginia.